Chris Willo
Creative Director
01 Volkswagen 我ID.
- The Chinese Makeover
Award-winning Brand Identity campaign for Volkswagen’s ID. electric NEV fleet in China
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- The Chinese Makeover
Award-winning Brand Identity campaign for Volkswagen’s ID. electric NEV fleet in China
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2020 - 2022
02 Volkswagen
- The People’s Prototype
Award-winning “Big Data” campaign that turned Volkswagen’s next prototype into a crowdsourced experience that’s truly made in China for China.
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- The People’s Prototype
Award-winning “Big Data” campaign that turned Volkswagen’s next prototype into a crowdsourced experience that’s truly made in China for China.
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2019 - 2021
03 Samsung
- Punch Hole Magic
Turning Samsung’s much-criticized design choice into a much-loved meme campaign
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- Punch Hole Magic
Turning Samsung’s much-criticized design choice into a much-loved meme campaign
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2019
05 Samsung
- The First Ever Galaxy Fold
The future unfolds in this truly global premiere, 10 years after the first Galaxy conquered the mobile world.
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- The First Ever Galaxy Fold
The future unfolds in this truly global premiere, 10 years after the first Galaxy conquered the mobile world.
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2018-2019
06 Bentley
- 20 Years China Anniversary
Over twenty years of extraordinary journeys, hand in hand with the evolution of the nation itself.
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- 20 Years China Anniversary
Over twenty years of extraordinary journeys, hand in hand with the evolution of the nation itself.
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2022
07 Volkswagen 35 Year Anniversary
Celebrating an important milestone through an interactive H5 game
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Celebrating an important milestone through an interactive H5 game
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2020
08 Volkswagen
- The MEB Factory, Where Magic Is Made
German quality engineering doesn’t have to be boring anymore.
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- The MEB Factory, Where Magic Is Made
German quality engineering doesn’t have to be boring anymore.
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2022